How to Identify and Avoid AI Scams: Voice Cloning, Deepfakes, and Phishing

AI scams are becoming more sophisticated, using voice cloning, deepfakes, and AI-enhanced phishing to deceive victims. To identify these scams, be skeptical of unexpected calls or messages, especially those that evoke urgency or fear.[

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Always verify the identity of the caller by asking questions that only the real person would know](https://www.techradar.com/computing/artificial-intelligence/ai-voice-clone-scams). Remember, caller ID can be faked, so don't rely solely on it.

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Voice cloning technology allows scammers to mimic the voices of loved ones, making it seem like they're in distress or need help. If you receive a call that sounds like a family member asking for money, hang up and call them back using a known number, not the one that called you. Be cautious of any call that pressures you to act quickly without verifying the situation.

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Deepfakes are AI-generated videos that can make it appear as though someone is saying or doing something they never did. These can be used to spread misinformation or extort money. Look for inconsistencies in the video, such as unnatural movements or mismatched audio, and use reverse image search tools to verify the authenticity of the content.

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AI is enhancing phishing attacks by creating more convincing and targeted emails. These emails may contain personalized information that makes them seem legitimate. Always check the sender's email address for any discrepancies and be wary of links or attachments from unknown sources. If in doubt, contact the supposed sender through a verified method to confirm the email's legitimacy.

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